BrandHK are leading the way in making corporate gifts environmentally sustainable. We are the first promotions company on the planet to provide customers with clear and simple data on the climate impacts of the products we sell. Every customer of BrandHK will be able to see the carbon emissions for each product, clearly and simply, as a single number. This will help you to make more environmentally sustainable purchases with confidence.
Every product on our website has (or soon will have) a kgCO2e number attached to it. “kgCO2e” means kilogrammes of carbon dioxide equivalents - it is a measure of the amount of CO2 or other greenhouse gases that are put into the atmosphere in the production and delivery of a single unit of the product.
Our kgCO2e figure measures all the emissions at every stage of manufacturing and shipping right up to the point it enters our warehouse. That includes growing the cotton, manufacturing the nylon, forging metal buckles, and everything else in the process.
We also add on an estimate for shipping based on the volumetric weight and where you are located. So for Hong Kong, Singapore and Australia customers we include the emissions related to shipping the products from us to you.
This was the largest challenge facing BrandHK: we have so many suppliers, and so many products, and not all of them even calculate their emissions. We solved that problem by using models and proxies.
Models: A model is a set of characteristics that a group of products share. For example, we have a model for sewn products made from 100% polyester. We make a calculation for 1kg of such a product (e.g. 1kg of t-shirts or 1kg of drawstring bags) and use this as the basis for calculating the emissions for all the products using this model. We then multiply the weight of a unit of the product by the “per kg” emissions from the model and arrive at a kgCO2e/unit figure.
Proxies: A proxy is where we use the most reliable calculations available for manufacturing a certain item, and say that this is a reasonable figure to use for another product. For example, we used the European Union’s study into phone charger plugs as a proxy for the emissions of travel adaptors. They are similar technology and likely to have similar emissions.
We would love to, but it just is not available. Let’s take the example of a typical factory selling a product. Getting emissions data requires that factory to calculate its own emissions, and then split them, based on product volumes, across all their different product lines. They don’t currently do it, and we can’t do it for them. When they do, we will use that data!
We know it is not perfect, but that is what happens when you are ahead of the curve! We think it is a pretty good solution, and we will be working to improve it in two important ways:
Publishing data about emissions is just the first step: the next is to do something with it. Here is what you can do with the information:
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270-276 Queens Road Central
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Prices and specifications are subject to change without prior notice.
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