Corporate Gift Hot Picks for |  | 
3 Top Tips for Going Green with Corporate Gifts

3 Top Tips for Going Green with Corporate Gifts

For a long time now corporate gifts have been a great way of showing customers and employees you appreciate them. These gifts can be exceptional at motivating employees and inspiring loyalty in customers.

With the recent heightened concern for the environment, receivers of such gifts are starting to insist on more environmentally friendly alternatives to the plastic giveaways of yesteryear. Below are 3 killer ways to make your corporate gifts more environmentally friendly:

1. Reduce Waste

You’ve got a marketing budget and corporate gifts are obviously a very important part of the spend. They create enormous good will and per dollar spent generate a fantastic amount of coverage. According to the Advertising Speciality Institute of America a reusable bag generates around 5700 impressions per bag! Given how successful they are as a marketing tool the key to being a superstar environmental marketer is to ensure minimal waste. There are a couple of great ways to do this:

1. Reduce the number of items you give away but increase the spend per item. Giving away one higher value/quality product will reduce the chance of the product being thrown in the bin while giving customers a better experience. Giving away lots of cheaper items is much more likely to fill a landfill than giving you the exposure you crave

2. Buy the right thing! Think carefully about what people want and need. If you give away a really useful product of nice quality it will be used. A useless cheap plastic product is more likely to add kilos to the landfill than $ to your bottom line!

2. Choose Reusable Products

The purpose of corporate gifts is to generate as many positive impressions as possible for your customers and employees. Luckily this fits in nicely with the reuse mantra of the environmental movement. Picking a reusable product that will ideally replace a disposable product gives you both a low cost per impression and helps the environment.

We were recently approached by the GM of the Kowloon Hash House Harriers (a popular local running club). He wanted to replace the disposable plastic water bottles with a reusable plastic bottle which the runners would refill at work and bring along to the run in the evening. This single move helped promote the club as everyone now runs with branded bottles, stopped one thousand three hundred plastic bottles going to landfill every year and saved the running club $6500 pa by no longer having to provide water.

3. Choose Recyclable products

The recyclability of products is tricky. Theoretically almost anything can be recycled but to improve your eco credentials here are a couple of things you can easily put into practice

1. Packaging – here today, gone tomorrow. Packaging is really important to create the right impression, pack a gift nicely and the perceived value goes through the roof. But given its short life, picking an easy to recycle packaging option will help you nail the eco in your gift. Ditch the poly bags and plastic laminated paper in favour of natural kraft paper boxes with a high recycled content and, if the product really needs individual wrapping use a tissue paper instead of a polybag.

2. Eco materials – If you really want to go all out eco you can select a totally natural material such as wood or bamboo for the actual gift. The range of eco material products is growing daily

As popular opinion moves towards more sustainable, ecological marketing we need to ensure we meet both of these aims. Hopefully some of the above will help!



Market Insights
Print Umbrellas are Better than Digital Advertising? Yes they are!
Print Umbrellas are Better than Digital Advertising? Yes they are!
Branded Notebooks are Amazing Value
Branded Notebooks are Amazing Value
Why are Personalised USBs still so Popular?
Why are Personalised USBs still so Popular?
Ditch the Plastic! What is Eco-Friendly Wheat Straw?
Ditch the Plastic! What is Eco-Friendly Wheat Straw?
WFH! Working From Home Essentials
WFH! Working From Home Essentials
COVID Welfare Packs
COVID Welfare Packs
The 6 Hottest Corporate Gifting Trends of 2022
The 6 Hottest Corporate Gifting Trends of 2022
How Should I Maximise My Marketing Budget?
How Should I Maximise My Marketing Budget?
Choosing Corporate Gifts for VIPs
Choosing Corporate Gifts for VIPs
Love in the Age of Covid
Love in the Age of Covid
Beat the second wave: COVID-19 products
Beat the second wave: COVID-19 products
Got the message? Desktop promotional marketing for staff
Got the message? Desktop promotional marketing for staff
ENERGISE! Help customers and staff smash their fitness goals
ENERGISE! Help customers and staff smash their fitness goals
3 Top Tips for Going Green with Corporate Gifts
3 Top Tips for Going Green with Corporate Gifts
5 strategies for dealing with the downturn in your business!
5 strategies for dealing with the downturn in your business!
Four ways to maximise your marketing budget
Four ways to maximise your marketing budget
Top 4 really useful promotional items for business travelers
Top 4 really useful promotional items for business travelers
Promotional products as part of your marketing strategy
Promotional products as part of your marketing strategy
HASHTAG impact - drive social media engagement with corporate gifts
HASHTAG impact - drive social media engagement with corporate gifts
5 best desktop corporate gifts for 2019
5 best desktop corporate gifts for 2019
Staff Rewards: motivating your top performers
Staff Rewards: motivating your top performers
Graduate recruitment fairs: 3 ways to attract the best and the brightest
Graduate recruitment fairs: 3 ways to attract the best and the brightest

Market Insights

Print Umbrellas are Better than Digital Advertising? Yes they are!
Print Umbrellas are Better than Digital Advertising? Yes they are!

Your logo will be seen over 1000 times on a printed umbrella, making it more cost-effective than digital display advertising!...

CLICK HERE »
Branded Notebooks are Amazing Value
Branded Notebooks are Amazing Value

Supercharge your marketing with promotional notebooks...

CLICK HERE »
Why are Personalised USBs still so Popular?
Why are Personalised USBs still so Popular?

In the age of cloud computing, personalised USB memory drives are still one of the most popular corporate gifts. Here`s why!...

CLICK HERE »
Ditch the Plastic! What is Eco-Friendly Wheat Straw?
Ditch the Plastic! What is Eco-Friendly Wheat Straw?

Wheat straw is a new cutting-edge material that responsible companies should be adopting for their campaigns....

CLICK HERE »

What Our Customers Say

The team is friendly and professional, and always respond quick on my requests and queries.

- Edwards Lifesciences

Really outstanding customer service which absolutely exceeded expectations. Super responsive and helpful all the way through.

- Jonathan, The Hong Kong Legal Walk

Just wanted to email you in person and commend the work put in by Mr. Raymond Cheng. He is an exceptional salesperson & managed to help us very well. All the employees at my company LOVED the merch!

- Senior Business Development Manager, TOPO

I really enjoyed the experience with BrandHK.

- Senior Marketing Manager, Fresenius Kabi

Big Brands work with BrandHK

Du Pont
BASF
Carlsberg
TOPO
Morgan Stanley Asia Limited
Bostik
Exxon Mobil
Morgan Stanley
HSBC
AWA Hong Kong
now TV
Expedia
Invesco
UBS
YMCA Christian Academy
Shell
SHURE
REAP
Clifford Chance
JP Morgan
Mayer Brown
Clarius
Pacific Coffee
Estée Lauder
Hertz
YWCA
Four Seasons
EV CARGO
Hong Kong Japanese School PTA
National Geographic
China Daily
Hutchinson Telecom
Terratec
GAP
Merrill Lynch (Asia Pacific) Ltd
SAP
CISCO
Standard Chartered
Teneo
Linklaters
Thomson Reuters
Maersk
EMI
Nomura
HILTI
ANZ

Contact Us


  Need help? Contact our Sales Team!

  +852 2516 7944

  sales@brandhk.com

FAX:  +852 2792 0488

WhatsApp   WhatsApp


Unit D 9/F Central House
270-276 Queens Road Central
Central
Hong Kong

WhatsApp
LinkedIn
Instagram
Facebook
Visa
Mastercard
AMEX
PayPal

Terms and Conditions »

Prices are exclusive of setup, delivery and taxes. No taxes are applied in Hong Kong. Please note that lead times are exclusive of delivery or shipping time.
Prices and specifications are subject to change without prior notice.

© Copyright Asia Promotions Direct Ltd